General Tips for Letter Writing
Salutations
Always try to address your letter to a person by name rather than title. If you must send a form letter or if you can’t find a specific name, you may choose one such as:
Dear Committee Member:
Dear Meeting Planner:
Dear Colleagues:
To All Sales Reps:
To Whom It May Concern:
Dear Sir or Madam:
Dear Madam or Sir:
Dear Purchasing Agent:
If your letter is addressed to a company, the proper salutation is:
Gentlemen or Ladies:
Ladies or Gentlemen:
If your letter is addressed to an organization of only women or only men, use:
Dear Sirs:
Dear Ladies:
Dear Mesdames:
Gentlemen:
Ladies:
If you do not know the gender of the person to whom you’re writing, use one of the following:
Dear Kim Krause:
Dear K. Krause:
After formal salutations, use a colon. After informal salutations, use a comma. Whether you use the first or last name and whether you drop the Dear makes your letter either more or less formal:
Dear Mr. Jones: (most formal)
Dear Joan:
Dear Jim,
Jim, (very informal)